Top Three 2016 Mother's Day Ads
From sappy to savvy, we have compiled a list of our top three 2016 Mother’s Day Ads. While we know that mother’s want the gifts you can't buy - like spending quality time with loved ones - we couldn’t help but appreciate these buzz worthy videos. Whether they cause goosebumps or giggles, we hope you enjoy these ads and…
MET Gala meets futuristic fashion
As a fashion lover and technology enthusiast, I have to admit I was really curious about this years MET Gala, and it’s “Manus x Machina: Fashion in an Age of Technology” theme. With wearable technology becoming more mainstream with the inventions of smart watches such as the Pebble and Apple Watch, I was interested to see how designers…
Vine Videos Mad Recap
Snapchat Stories, Vine Videos and YouTube was the eighth part of our Social Media Madness Series. We explored each platform in depth - from an initial overview of the platform to the different ways brands have approached it to advertise. Launched in 2013, Vine is a downloadable app that allows users to create six second videos that loop…
Workplace wellness and wisdom tips
People often wonder what it is like to spend a day down the rabbit hole and be part of the madness at Mad Hatter Technology. Seeing as it is #MondayMadness, we thought we would share some workplace wellness and wisdom from our Tech Lab, Creative Suite, Buzz Machine and Whiteboard Room. Keep on movingIt is important to get up and move…
Twitter Moments arrive in Canada
If you are an avid Twitter user you might have noticed a new feature called Twitter Moments that launched in Canada today. This feature, which can be identified by the lighting bolt icon, showcases the best tweets in your timeline in an instant, and allows you to follow a story as it is happening in real-time, without having to follow a specific…
Take in Tumblr Mad Recap
Read it on Reddit & Take in tumblr was the seventh segment of our Social Media Madness Series. This session was focused on exploring each outlet in depth and understanding how to navigate each of these informational platforms. Reddit & tumblr are as original as they are active and each are a never-ending scroll and supply of…
Read it on Reddit Mad Recap
Read it on Reddit & Take in tumblr was the seventh segment of our Social Media Madness Series. This session was focused on exploring each outlet in depth and understanding how to navigate each of these informational platforms. Reddit & tumblr are as original as they are active and each are a never-ending scroll and supply of information…
Mobile Web VS Mobile App
During one of our recent Social Media Madness Series sessions we had a discussion about websites and mobile apps, and which was the way of the future. We thought we would share the information with you, as we often get asked these questions from our clients. Are websites a thing of the past? According to GlobalWebIndex’s 2016…
LinkedIn & Pinterest - Mad Recap
Strategy: LinkedIn is a professional network used to research and connect with people as well as companies. LinkedIn encourages and requires honesty and transparency, as profiles are viewed by known and potential associates. There are many features of LinkedIn including;*suggestions to connect with people or who has…
Google Data Centers
We communicate, live, play and work in a Google world - from our search engine to our email inbox to how we navigate through unknown areas, Google is there. Aside from browsing and uploading, Google stores data and lots of it. Google customly designs, owns and operates their data centers in order to be highly secure. From…
Top Three Spring Cleaning Tips For Social Media
It’s official, it’s spring! While you are awaiting the warmer weather, kickstart your spring cleaning by getting the dust off the desktop computer and perform a thorough social media spring scrub. Here are our three top tips to keep you organized, optimized and save you time down the road so your social media momentum stays fresh…
Facebook Fundamentals Mad Recap
Facebook Fundamentals was our fifth segment in the Social Media Madness Series where we explored Facebook marketing tips and strategies to build brand awareness and ways to reach organizational goals. Aside from being a social networking site that connects friends, families, coworkers and businesses - one may use Facebook to…
Happy Birthday Einstein
In honour of Einstein’s Birthday we surveyed some of the Mad Hatter’s and compiled a list of some of our favourite Albert Einstein’s quotes. Here are a few of his favourites: “The most beautiful thing we can experience is the mysterious. It is the source of all true art and science.” “Once we accept our limits, we go beyond them.”…
Awesome Apple Shortcuts
The ‘command key’ is the modifier key on an Apple desktop computer or laptop. One may control many functions and direct different features on their laptop by using this button. Using the ‘command key’ along with other buttons on your keyboard, allow for quick and seamless interactions and actions on your Apple computer. After careful…
The Buzz Around International Women's Day!
By now, odds are you have been exposed to the buzz surrounding International Women’s Day (IWD) #IWD2016. Media, brands, public figures and even personal social media connections are actively posting interesting content from global women pioneers of the past to sharing stories about inspirational young local leaders of tomorrow and calling on…
Google+ is a Plus Mad Recap
Google+ is a Plus was our fourth segment in the Social Media Madness Series. We identified and explored what Google+ is and how to maximize it's benefits while incorporating it into our daily routine. Google+ posts get indexed immediately into search results. Increasing the possibility that a Google+ network…
Augmented Reality
What is Augmented Reality (AR)? AR is a live direct or live indirect view of a physical real-world environment, whose elements are augmented by a computer generated accessory (sound, video, graphic). AR involves the integration of digital information with live video of the environment in real time. It takes the existing picture…
4 reasons why original content is king
There are numerous benefits to creating your own original content, here are just four of the many reasons why you should set aside some time to create original content for your company or organization. Establishes you as a credible source - You have spent a lot of time and money investing in your business, and you know your industry better…
Cute & Creative Valentine's Day Campaigns 2016
Valentine's Day is celebrated February 14th around the world is considered a day to express love (for family, friends, pets and partners). Tesco, Basket DatingThe clip of potential partners meeting got over 9 million views in less than a week. Tesco created a Valentine’s Day campaign that would match people based on what…
Twitter Talk Mad Recap
Twitter Talk, our third segment in the Social Media Madness series was a success highlighting social media tips, trends and amazing campaigns. Twitter is a global social networking platform for sharing content and is also used as a search engine where users source and find content in the form of images, text and…