SITUATION
A County of Art & Agriculture
Located south of Georgian Bay and on the fringe of the Greater Toronto Area within Ontario, Dufferin County is home to 60,000 residents living in and around the City of Orangeville and its surrounding region.
The County required a website that would implement best practices in content strategy, be user friendly along with presenting a clean and intuitive design which would allow residents to access services online and increasing digital media presence to enhance awareness.
SERVICES
- Stakeholder engagement
- Design thinking sessions
- Branding & identity visuals
- Logo design & positioning statement
- Digital media strategy
- Responsive website design
- Ecommerce & payment processing
- Forms & form management
- Website & content management system
- Content strategy & planning
- Training & support
- Hosting services
SOLUTION
The County needed to highlight the unique landscape of the county, its proximity to larger cities centres while still offering an opportunity for quieter country living, with a high quality life close to the outdoors.
SUCCESS
The digital media designed, created a unique combination of agricultural roots, a history of arts and outdoor living. A vibrant website focussed on ease of service delivery, economic development and tourism.
COLLABORATIONS
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Scotiabank
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Mandy Bujold
She represented Canada in the 2016 Summer Olympics in Rio, Brazil, as a As a female athlete, there was a need to help bring awareness of her fight to reach the top of the podium.
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Minds Connected
Minds Connected is an online network connecting community members to evidence-informed interventions, key resources, and a community of local professionals working to improve mental health.
- Case Study
Coalition Basketball Network
Coalition Basketball Network has quickly become Canada’s fastest-growing youth basketball league, driven by a comprehensive rebrand and a focused, high-impact marketing strategy.