SITUATION
Electrical Panels Need To Be Transformed
Outdated circuit panels in residential and commercial breakers create frustrations, inefficiencies and problems for electricians trying to provide service to buildings.
SERVICES
- Design thinking sessions
- Market scan & strategy
- Investment advising
- Funding models
- Technology strategy
- User interface design
- User experience design
- Application prototyping
SOLUTION
In a collaboration with entrepreneurs, founders and investors, a design thinking session and market scan identifies market opportunities. A review of the mobile application prototype leads to user journey mapping, user interface design changes, and modifications to the application screen flow.
SUCCESS
An evaluation of the user journey and screen flow refines the user interface design provides an improved user experience. Focus group testing following leads the mobile application launch into the market.
Case StudyBudweiser
Mad Hatter Technology with Budweiser, Grip Limited, and the telco providers a group designed the user interface and mobile application for the famously free Bud Phone.
Case StudyLive Free
Live Free was a campaign developed in order to target hunger across Central West Ontario.
Case StudyOFPA
With membership declining the association needed to reestablish its place within industry. A revitalization of the branding was needed to reposition the association as a thought leader and industry partner.
Case StudyToronto Police
The public demands on the Toronto Police Service have been increasing. The population has been growing and innovative ways to keep the city safe and the crime rates low are in review.