SITUATION


Bud Phone Mobile Apps Allows Canadians to Call Home For Free


Working with Budweiser, creative agency Grip Limited, and the telco technology providers Fibernetics, Mad Hatter Technology designed the user interface and mobile application for the famously free Bud Phone.

Cutout Image with Video

Services

  • Mobile strategy
  • Public relations
  • Promotions
  • Gamification
  • Mobile strategy
  • Mobile app logo & identity
  • Mobile app iconography
  • Mobile user interface design
  • Wireframe development
  • Mobile app development
  • Mobile product launch
Budweiser Phones

SOLUTION


Budweiser wanted to create an innovative, technology-based campaign aimed at young Canadians. Market research indicates these younger consumers value mobility, affordability and they have a strong desire for free, internet-based communications access.

Budweiser Stock

The app allows for voice over IP calls on the go, on the mobile, anytime - for free. Call home Canada!

Image Slider Image Slider Image Slider

Canadians can call home for free, while sipping espresso at a café in Paris, backpacking through Europe or skiing on the west coast of British Columbia

Budweiser Stock

SUCCESS


The Bud Phone app delivers a seamless voice over IP experience that aligns with Budweiser’s goal to offer free, mobile-friendly communication for Canadians.

COLLABORATIONS
 

  • ...
    Case Study
    Dufferin County

    Located south of Georgian Bay and on the fringe of the Greater Toronto Area within Ontario, Dufferin County is home to 60,000 residents living in and around the City of Orangeville and its surrounding region.

  • ...
    Case Study
    The Isabella

    The condominium was looking to have an identity established, with supporting visual design materials, interactive website, and a strong social media presence.

  • ...
    Case Study
    Blue Rover

    blueRover monitors and gathers information in any space or workplace. It tracks assets, or monitors devices, with a real-time, infinite and secure data stream to a virtual private cloud on the internet.

  • ...
    Case Study
    Alarmforce

    Mad Hatter was enlisted to help AlarmForce improve its home surveillance systems, a mobile application needs to be designed and developed for secure monitoring.