SITUATION
Make Sense of Your World
blueRover monitors and gathers information in any space or workplace. It tracks assets, or monitors devices, with a real-time, infinite and secure data stream to a virtual private cloud on the internet.
SERVICES
- Design thinking sessions
- Marketing strategy
- Creation of company name
- Branding and identity visuals
- Positioning statement
- Logo design
- Visual identity guidelines
- Product photography
- Corporate website
- Microsite campaigns
- Responsive website design
- Content management system (CMS)
- Drupal CMS development
- Search engine optimization (SEO)
- Social media strategy & support
- Tradeshow booth
- Case studies
- Event marketing
- Website hosting
- Google G Suite services
SOLUTION
With disruptive IoT technology, blueRover needed a marketing and digital media strategy to help them penetrate the US market and grow the company across North America.
SUCCESS
With a corporate website, industry specifi c microsites, digital campaigns, search placement strategies and a marketing platform designed to generate prospects and nurture leads, blueRover is successfully positioned for growth in North America and beyond with international global partners.
COLLABORATIONS
Case StudyCoach Them
Coach Them makes it faster for coaches to create practice plans and drills. The platform was evolving to focus on introducing new future features and benefits for players and coaches.
Case StudyCanada Games
Competing for a hosting games location in Ontario, Waterloo Region needed to be positioned as a leader in technology with a strong connected community.
Case StudyMandy Bujold
She represented Canada in the 2016 Summer Olympics in Rio, Brazil, as a As a female athlete, there was a need to help bring awareness of her fight to reach the top of the podium.
Case StudyIvanhoe Cambridge
One of Ivanhoé’s primary shopping centres in North Waterloo was looking for new and innovative ways to bring consumers into the mall to shop.