SITUATION
A Mental Health & Wellness Awareness Initiative
With an outdated system a digital rebranding and new website was needed to reach out to people suffering within communities across Canada.

SERVICES
- Digital media strategy
- Technology strategy
- Stakeholder engagement
- Website design
- Design thinking sessions
- User design experience testing
- Digital rebranding
- Content management system
- User interface design
- Cloud hosting
- User experience design
- Services & support
SOLUTION
A clinician portal and complimentary patient portal application will work in sync together to modernize treatments. The patient portal will guide women suffering from pelvic floor disorders through a patient journey providing a path to better care. Critical patient information gathered from the patients will inform clinicians, collecting data and providing data visualizations of the key information needed to simplify the diagnosis and treatment of a complex condition.
SUCCESS
A digital platform connects clinicians and patients while delivering the gynaecology technology to modernize care and improve the lives of women suffering with pelvic floor disorders.

COLLABORATIONS
- Case Study
Ivanhoe Cambridge
One of Ivanhoé’s primary shopping centres in North Waterloo was looking for new and innovative ways to bring consumers into the mall to shop.
- Case Study
Live Free
Live Free was a campaign developed in order to target hunger across Central West Ontario.
- Case Study
TVO Ping Pong
The TVO studio was looking for innovative ways to promote the critically acclaimed documentary film, Never Too Old for Gold.
- Case Study
David Edgar
With the city in a rally for the Canada Games, and an injury sidelining David at home, the star and the community were together again for some grassroots moments.