Green Thumb Tech for All Levels of Gardeners
Outside of our time as techies, the Mad Hatter Tech team loves to garden. Each of us has our own mini garden in the office and we regularly talk about our plants like they are babies and gardening tips as if they were trade secrets. As a techie and a gardener, I utilize the best applications and technologies to ensure that my strawberries…
Better Branding - Help is Here
Kids Help Phone is an anonymous non profit organization that provides support to youth who are dealing with questions, conflict and crisis - anytime, from anywhere. Kids Help Phone was established since 1989, and have since been providing information and support to youth with questions, situations and concerns regarding bullying,…
#HereForYou: Instagram's Viral Campaign for Mental Health Awareness
On May 8, Instagram launched one of its most viral campaign’s yet: #HereForYou. Working with bloggers, influencers and actors across the globe, Instagram has highlighted key voices of those with complex mental health experiences to remove the stigma. Moreover, it showcases how the platform has helped improved the mental health of their…
Sephora Makes a Statement
According to strategy magazine online, Sephora is the retailer innovator of the year. Using the TIP strategy - Sephora encourages their clients to teach, inspire and play when it comes to beauty. With over two thousand stores, across 33 countries, Sephora has made its statement in the beauty and skincare world. …
A Well-Streamed Life
With Bloomberg announcing a 24/7 live streamed news service to be hosted on Twitter, my quest for a completely live-streamed life seems to be closer than ever. For the last two years, my household has been completely cable-free (we don’t even have a landline) and I can't see that changing any time soon. We’re the typical millennial…
Canadian? Eh.
What does it mean to be Canadian? Does it depend on where you were born? Must you be bilingual in English and French? How about a shared love for hockey along with a medium double double? The ability to survive winter? What actually defines, being Canadian? Many are wondering especially as we approach celebrating the nations 150th birthday.…
Fave Music Apps
Majority of my day is spent with headphones streaming music into my ears - while I work, while I travel and also often times when I am at home. With summer quickly approaching, moods improve,days get longer and BBQ invites become more frequent - so be sure to have an app or two on your phone for music incase anyone needs an impromptu DJ, or…
Google's A.I. Experiments Combines Experimentation with Fun
Google never ceases to amaze me. Clearly aiming to be the global leader in artificial intelligence, Google unveiled A.I Experiments last week. Currently, you can “explore machine learning by playing with pictures, language, music, code and more” with the following ten experiments: 1. AutoDraw 2. Giorgio Cam 3.…
Earth Day 2017 - Environmental & Climate Literacy
Earth Day has been celebrated on April 22nd since 1970. Each year a theme is selected in celebration of the earth and as a reminder that what we do, affects the planet we live on both positively and negatively. This year, the theme is environmental & climate literacy. Earth Day is recognized worldwide, and dedicated to…
Brands Respected for Revealing Vulnerabilities
Who doesn't want to come first? Be better than the best? Everyone does in some way, shape or form including businesses - yet revealing faults or claiming to be second best has become a trend with brands recently. Admitting defeat, owning second place or outlining a fault is a great way to get the people talking and engaged with your brand…
Technology Takes on Spring
The snow has melted, the sun is shining and the birds are singing. Along with smells and sights of spring, there's pollen in the air. We all know spring cleaning means your closet, home and car, but you should take time to spring clean your electronic devices and social media accounts too. Take in our tips below! Delete…
Tracks Laid for Two-Way, All-Day Go Transit between Kitchener and Toronto
As a tech company that routinely finds ourselves drive and down the 401 to meet with clients in Toronto, we have been huge supporters of two-way, all-day GO Trains from Kitchener to Toronto. The majority of tech companies and small-to-medium enterprises in Waterloo Region spend a significant amount of time making this commute as so many vital…
Snapchat versus Facebook: the Saga Continues
My mother used to tell me that when someone copies you, it’s a sincere form of flattery. I’m not sure that Snapchat and Facebook would agree. As an early Facebook adopter, I’ve always loved the platform. And while I have dabbled with Snapchat, I find myself using Facebook, Twitter and Instagram the most. With this newest update from…
Sideways Dictionary: All the Tech Type without the Byte
As a communications professional working in the tech field, there are dozens of times, be it meeting with clients, facilitating a workshop, or talking to my mother about what I was working on that day, when I need to explain complex, technical terms in simple, concise manner. While my usual methods of pictures, modern dance, and jokes tends to get…
It's Good To Talk & #MakeItAwkward
Picture yourself walking through downtown Edmonton on a nice afternoon as a racial minority. All of a sudden, from a car stopped at the intersection, a group of White people start to yell racial slurs at you. What would be your response? Would you walk away? Confront them? Well Jess Lipscombe, a Black actor and former high-jump champion…
Protecting Your iPhone
Ever cracked your phone screen? Dropped your phone in water? How many chips can you see from bumps and bangs? Any damage to your device is likely expensive, and frustrating. Ever wish your phone case did more than look cool? Want one that offers more than just protection? If you answered yes to any of these questions, then this blog is for…
Inspiring a Shift: Women in STEM
No surprise to anyone, I am proud to be a #WomenInSTEM. I’m also quite proud of the firm that I work for; being a diverse, female-lead, majority female agency is a true rarity in the current landscape. 54% of companies do not have a single woman in an executive position. When I talk with other women in the field about working at…
Tap out of Technology
I tend to look to sources such as Mashable, Forbes or even Snapchat discovery for a source of inspiration while crafting content Monday mornings. This morning, I came across an article titled 'Forever Alone', which immediately reminded me of a book I was assigned to read in my first year of post-secondary school - 'Alone,…
Apps that Encourage the Outdoors
With spring around the corner, and my Canada's Parks pass that just came in the mail, it is a great time to get inspired and plan what you will do once spring, has sprung. Check out these neat apps below, that will be great for getting you outdoors during the spring, and stay on your phone throughout the summer. Explora…
From K to 12 and Beyond: EduTech By Students, For Students
With a family of teachers (grandfather, father, mother, aunt and sister), I generally am the person at the dinner table interjections of education and technology. Thanks to my Computer Teacher of a father, we always get into some of the neatest forms on digital literacy and how to integrate it from Kindergarten onwards. While I generally am the…